Fedora 13 Schedule Tasks
by John Poelstra
Start End Name
Tue 27-Apr Mon 21-Jun Monitor news sites to provide corrections & info
Tue 25-May Tue 08-Jun Marketing Retrospective
13 years, 10 months
SEO / Homepage Keyword Optimization
by Garland Binns
Hi All,
Now that F13 has been released, I'd like to rehash the subject of SEO on the
homepage.
As previously stated, the homepage is currently efficiently optimized for
the term Fedora and Fedora Project, but no keywords beyond this. The keyword
"Linux" is used on average* *55.6 Million in keyword searches globally on
Google each month. We could increase our exposure by also optimizing the
homepage for this term. One of the core changes I would recommend in order
to take advantage of this is to add the word "Linux" to the Title tag of the
homepage. Currently, it is "Fedora Project" - does any object to changing
the title tag to "Fedora Project | Linux" in an effort to increase our page
ranking and exposure to the larger Linux demographic?
Here is more information on Keyword Optimization and why it is important:
https://fedoraproject.org/wiki/Keyword_optimization
Sincerely,
Garland
--
Garland Binns: Fedora Project Contributor
Email: gbinns(a)fedoraproject.org | GPG: 236ABB13
Phone: (646) 867-2335 | Fax: (877) 329-3410
Twitter: twitter.com/garlandbinns
Wiki: fedoraproject.org/wiki/user:gbinns
13 years, 10 months
Re: Linux Counter
by vincenzo.virgilio＠poste.it
I started cooperating with guys of Linux Counter in 2005, as
far as I registered early.
Data are not homogenus and the counter is not well known.
A good idea could be if after sending hardware information,
was proposed to the Fedora user a registration to the
counter, also anonymous, like fedora-nnnnnnn-user.
Think about.
Vincenzo Virgilio
Ass. Sputnix - Italy
---------- Messaggio Originale -----------
Da : marketing-bounces(a)lists.fedoraproject.org
A : "For discussions about marketing and expanding the
Fedora user base" marketing(a)lists.fedoraproject.org
Cc :
Data : Sun, 13 Jun 2010 15:06:30 -0500
Oggetto : Re: Linux Counter
2010/6/13 nelson marques <nmo.marques(a)gmail.com>
>
> Not sure on the reliability of this information, but it
displays some
> pleasant and confortable numbers:
>
> http://counter.li.org/
>
> http://counter.li.org/reports/machines.php
>
> http://counter.li.org/reports/arearank.php
>
> It seems not to be updated for very long and as far as I
can see it, the
> most reliable data stops in 2007, anyway it worth taking a
look.
>
>
> --
> nelson marques
> nmo.marques(a)gmail.com
>
> --
> marketing mailing list
> marketing(a)lists.fedoraproject.org
> https://admin.fedoraproject.org/mailman/listinfo/marketing
>
Yes, I have my Number on that counter as you can see ;)
--
<-Manuel Escudero->
Linux User #509052
@GWave: jmlevick(a)googlewave.com
@Blogger: http://www.blogxenode.tk/ (Xenode Systems Blog)
PGP/GnuPG: DAE3 82E9 D68E 7AE4 ED31 1F8F 4AF4 D00C 50E7 ABC6
13 years, 10 months
Fedora laynards
by Christos Bacharakis
Fedora Project Ambassadors and generally people inside fedora who make
public relationships are always surrounded by people who want to learn more
about Fedora. People always ask them how fedora works, QA and generally want
to know more and more. The only thing that they don't know is the
Ambassador's name.
People are more friendly and chat more easily when they know you name and
they are not calling you buddy, my friend, young man and many other
nicknames. You can always introduce yourself every time you start a chat but
I think it would be better to wear a Fedora ID card with your name on it.
Additional it would be better to have a Fedora laynard[1] with a Fedora ID
card and a place to attach your usb stick and many more.
I think it would be perfect to create some Fedora laynard which can be used
in every Fedora or generally FOSS event/conference.
I made some search together with Pierros and we came up that the price for a
single laynard is less than a dollar. If you think that it is a good idea we
can contact the factory and make sure that they create some/a lot of Fedora
laynards for having them at FUDCon 2010 at Zurich.
What do you think?
[1] something like that:
http://img.alibaba.com/photo/50743642/Lanyards_With_ID_Badge_Holders.jpg
--
Christos Bacharakis
christos(a)bacharakis.com
http://bacharakis.com
13 years, 10 months
Looking at the marketing plans and strategies of other communities....
by Robyn Bergeron
Someone (forgive me, I forget who... sorry!) linked this to me on IRC
the other day and I thought it was very cool and interesting - and
thought I'd share some of the bits with others.
openSUSE has their strategy, SWOT, and industry assessments posted
online, openly and transparently (kudos to them!). I think they have
done an awesome job thus far.
http://en.opensuse.org/Documents
They also have a link to the survey they did in February 2010 (8700
participants!) - generally surveying who their users are, what they
are using linux for, what types of development they do, etc.
http://en.opensuse.org/UX/openSUSE_Survey_2010
There is also a link to this page: http://www.90-9-1.com/ - which I
thought was very interesting, particularly in light of the user base
discussions and diagrams that we've all seen. Essentially 90-9-1 dives
into (no, no, PLOWS into) these three points:
* 90% of users are the “audience”, or lurkers. The people tend to
read or observe, but don’t actively contribute.
* 9% of users are “editors”, sometimes modifying content or adding
to an existing thread, but rarely create content from scratch.
* 1% of users are “creators”, driving large amounts of the social
group’s activity. More often than not, these people are driving a vast
percentage of the site’s new content, threads, and activity.
(Incidentally, if you haven't seen the User Base information, I
encourage you to do so: http://fedoraproject.org/wiki/User_base . I
was also looking for the page that has the user base triangle diagram
- does anyone know where that is?)
Additionally - Wikimedia has some REALLY awesome documentation and
information available about their current strategy process.
http://strategy.wikimedia.org/wiki/Main_Page
What I love about what they're doing is that they're hitting three key points:
* Where we are now
* Where we should go
* How we should get there
And not just in a short term view - they're looking at the development
of the 5 year plan, and figuring out what the waypoints are to get
them from the place they are currently at. And similar to openSUSE -
they're also doing this in a community fashion.
I'd like to add that Wikimedia strategy was part of the opensource.com
"Open Your World" Forum that was done online a few days ago. I really
encourage everyone to read this blog post -
http://opensource.com/life/10/5/spreading-dandelions-open-your-world-recap
- and watch the linked session recordings. The Wikimedia one in
particular was presented by Eugene Eric Kim of Blue Oxen associates -
and you can also download the slide set if you don't want to listen to
the whole thing (at the bottom of the page where the video
presentation loads up - click on "presentation PDF.")
I think it's great to see other communities tackling the same kinds of
things we are - does anyone know of any other communities doing
similar things in terms of strategic thinking?
-robyn
PS. I think i will make this a blog post. Too interesting to not spread around!
13 years, 10 months
MMM. Fedora Marketing Meeting Minutes - 2010/06/08. Delicious!
by Robyn Bergeron
Thanks to everyone who came to the meeting!
Spent quite a bit of quality time today updating folks on social media
status, and the plan of attack for transitioning followers of
@fedora_linux to @fedora. That, as well as other stuff, including trac
tickets, have details in the notes below.
See you all next week! (And some of you at SELF this weekend!)
-Robyn
Minutes: http://meetbot.fedoraproject.org/fedora-meeting-1/2010-06-08/fedora_marke...
Full log is available here:
http://meetbot.fedoraproject.org/fedora-meeting-1/2010-06-08/fedora_marke...
=========================
#fedora-meeting-1 Meeting
=========================
Meeting started by rbergeron at 20:00:28 UTC. The full logs are
available at
http://meetbot.fedoraproject.org/fedora-meeting-1/2010-06-08/fedora_marke...
.
Meeting summary
---------------
* Roll Call! (rbergeron, 20:01:15)
* Agenda (rbergeron, 20:02:14)
* LINK: http://fedoraproject.org/wiki/Marketing_meetings#Agenda
(rbergeron, 20:02:30)
* Agenda Items - Trac tickets, Microblogging / Twitter/ Identi.ca
stuff (rbergeron, 20:02:57)
* Microblogging status (rbergeron, 20:04:01)
* We now have possession of the Twitter @fedora account, access is
shared by several people through HootSuite (stickster, 20:04:21)
* We also should have the Identi.ca @fedora account returned to action
soon (stickster, 20:04:44)
* LINK: http://fedoraproject.org/wiki/Marketing_meetings#Agenda ?
(rbergeron, 20:08:50)
* LINK:
https://fedoraproject.org/wiki/Marketing_social_networks#Strategy
(stickster, 20:08:56)
* above link has our current strategy - if we want to re-think tools,
we need to have a discussion on the mailing list about what / how
we'd change things, and if our requirements would still be met.
(rbergeron, 20:09:51)
* AGREED: Establish FAS group for social media, called
"fedora-socialmedia" (stickster, 20:15:22)
* ACTION: stickster create the FAS group mentioned above (stickster,
20:15:32)
* LINK: https://fedoraproject.org/wiki/Twitter_SOP#Access
(stickster, 20:21:06)
* AGREED: make marketing a FAS dependency for being in
fedora-socialmedia (rbergeron, 20:23:52)
* AGREED: Add everyone currently listed on [[Twitter SOP]] wiki page
to group, rbergeron, Matias, and ke4zvu3 as sponsors to avoid
siloing (stickster, 20:24:35)
* ACTION: rbergeron to document access information WRT FAS groups on
https://fedoraproject.org/wiki/Twitter_SOP#Access (rbergeron,
20:26:32)
* AGREED: We'll wait until after RH Summit to transition accounts, by
which time we should have Twitter and Identi.ca with the same name
(yay!) (stickster, 20:31:09)
* AGREED: We'll send out a few regularly spaced notices to follow
@fedora, and then send a last notice to @fedora_linux saying "You
can now follow us on @fedora" (stickster, 20:32:04)
* ACTION: rbergeron to put twitter @fedora_linux ramp-down info in
ticket, will revisit details from this meeting at 2010-06-29
meeting. (rbergeron, 20:33:28)
* Marketing Trac tickets (rbergeron, 20:39:17)
* LINK:
https://fedorahosted.org/marketing-team/query?status=new&status=assigned&...
(rbergeron, 20:39:41)
* https://fedorahosted.org/marketing-team/ticket/33 - Wiki pages on Free
Media distribution (rbergeron, 20:40:14)
* yn1v has been reassigned this ticket as he offered to look into it -
he can't get around to it for a few weeks, so that is fine.
(rbergeron, 20:40:46)
* ACTION: rbergeron to take
https://fedorahosted.org/marketing-team/ticket/33 meeting out of
keywords for a few weeks, then revisit status. (rbergeron,
20:41:00)
* https://fedorahosted.org/marketing-team/ticket/35 - Marketing /
Ambassadors "stuff" - release events, etc. (rbergeron, 20:41:30)
* ACTION: rbergeron needs to follow up on ticket 35 (rbergeron,
20:43:06)
* Release Events ticket #35 has been sent to Nourishedcloud.
(rbergeron, 20:48:29)
* ACTION: Nourishedcloud to follow up on trac ticket #35 next week
(rbergeron, 20:48:42)
* https://fedorahosted.org/marketing-team/ticket/107 - Brand Book /
Story book (rbergeron, 20:49:04)
* Ticket 107 - still in talking about the brand book FAD. (rbergeron,
20:50:55)
* https://fedorahosted.org/marketing-team/ticket/114 - Marketing
Postmortem (rbergeron, 20:53:46)
* ACTION: rbergeron still needs to put marketing postmortem stuff in
wiki (rbergeron, 20:54:24)
* https://fedorahosted.org/marketing-team/ticket/37 - Release Events
Poster (rbergeron, 20:54:49)
* https://fedorahosted.org/marketing-team/ticket/63 - generic Fedora
slogan (rbergeron, 20:57:41)
* LINK: http://duffy.fedorapeople.org/temp/woot/page1.png <-- mockup
for next-generation main fp.o page (stickster, 20:58:32)
* The top has a generic slogan -- it is just filler right now. We
haven't decided whether we want to put a release-specific slogan
there, or have something more general so we don't need to do another
banner each release. (stickster, 20:59:18)
* ACTION: rbergeron to assign slogan ticket to stickster (rbergeron,
21:01:54)
* AOB? open floor! (rbergeron, 21:03:02)
* Fedora Insight - Meeting notice - rescheduled for tomorrow. Wed,
2010-06-09 at 1800 UTC (2:00pm US-eastern) (rbergeron, 21:03:24)
Meeting ended at 21:04:59 UTC.
Action Items
------------
* stickster create the FAS group mentioned above
* rbergeron to document access information WRT FAS groups on
https://fedoraproject.org/wiki/Twitter_SOP#Access
* rbergeron to put twitter @fedora_linux ramp-down info in ticket, will
revisit details from this meeting at 2010-06-29 meeting.
* rbergeron to take https://fedorahosted.org/marketing-team/ticket/33
meeting out of keywords for a few weeks, then revisit status.
* rbergeron needs to follow up on ticket 35
* Nourishedcloud to follow up on trac ticket #35 next week
* rbergeron still needs to put marketing postmortem stuff in wiki
* rbergeron to assign slogan ticket to stickster
Action Items, by person
-----------------------
* rbergeron
* rbergeron to document access information WRT FAS groups on
https://fedoraproject.org/wiki/Twitter_SOP#Access
* rbergeron to put twitter @fedora_linux ramp-down info in ticket,
will revisit details from this meeting at 2010-06-29 meeting.
* rbergeron to take https://fedorahosted.org/marketing-team/ticket/33
meeting out of keywords for a few weeks, then revisit status.
* rbergeron needs to follow up on ticket 35
* rbergeron still needs to put marketing postmortem stuff in wiki
* rbergeron to assign slogan ticket to stickster
* stickster
* stickster create the FAS group mentioned above
* rbergeron to assign slogan ticket to stickster
* **UNASSIGNED**
* Nourishedcloud to follow up on trac ticket #35 next week
People Present (lines said)
---------------------------
* rbergeron (154)
* stickster (109)
* NourishedCloud (34)
* rrix (29)
* ianweller (10)
* ke4zvu3 (6)
* zodbot (4)
* mchua_afk (0)
13 years, 10 months
