Hi,
At Mindsways we combine how the Mind is Swayed and influenced with how the mind works, or
the Minds Ways. This mixture is what is at the heart of the SNT kit. For more on this and
information about the kit, please see
mindsways.com/SNT/
Mindsways’ approach involves using a combination of Psychology, Neuroscience, Smart
Thinking and the ideas, tools and techniques from Mind Magic. This is what I call
Psychological Artistry. The principles and lessons involved in Psychological Artistry are
useful in understanding our belief systems, our perceptions and how we think and behave.
SNAP, CRACKLE, POP
Silent Questions
Theater of the Mind
Silent Languages of Belief
What People Say
What Is Psychological Artistry?
Get Your SNT Kit Now
Over the past 18 months I have been supplying the SNT kit to people from around the world.
I am really pleased with the feedback we have been receiving, it has been tremendous,
please don’t just take my word for it, (I am after all biased) see what people say by
going to
mindsways.com/WPS/
SNAP CRACKLE POP
Snap, crackle, pop is a mnemonic that I use which captures the essence of the contents of
the SNT Kit. Without going into too much detail, the letters stand for are:
Start
Noticing
Alternative
Perceptions
Creativity
Repetitive Statement Injury
Applied Advantage
Cognitive Fitness
KAF (Knowledge x Ability x Frequency = Talent)
Leverage
Emotional Engagement
Power
Of
Pictures
Each of these on their own are really powerful concepts and ideas, however I have found
that by combining them it makes a very potent mix. They each exist independently within
the SNT kit, to see more about this, please see
mindsways.com/SNT/
Silent Questions
The principle that powers Psychological Artistry and is at the heart of the SNT kit is how
we influence the silent questions in the minds of others. The materials in the kit give
you the tools and techniques to answer and address the silent questions. For more on this
and information about the kit, please see
mindsways.com/SNT/
Every time someone sees us, silent questions are stimulated in their minds. Every time we
see or meet someone else silent questions are fired off in our minds. Though the questions
are many, I would say that there are three dominant questions which arise when we are
getting our message across;
What is your story?
Why should I care?
Do I need to pay attention?
All this takes place in the theater of our minds, as do the silent questions. It is in our
minds that we pull together our experiences and answer the silent questions. I understand
that all of life’s experiences do not take place in the mind, but it is our mind that
filters, interprets and creates meaning for us. The SNT kit shows and demonstrates very
clearly the power that these filters have on us and others.
In communications theory the saying “it's not us, its them” has great importance.
Likewise in Psychological Artistry and in the Show, Not Tell kit is this takes on a very
important role. This is why understanding the silent questions are so important. The
answer to these silent questions determines whether we grab and hold people's
attentions or not. The SNT kit is dedicated to grabbing and holding people's
attentions. For more on this, please see
mindsways.com/SNT/
Theater of the Mind
In the kit and the supporting video, we uncover the principles behind our perceptions, how
we see the world and how those affect our thinking and belief systems. We look at making
the materials into something that works for you, using these three levels:
Effects of Materials - triggers "how did that happen?"
Analysis of Materials - triggers "what does this mean for me?"
Practicality of Materials - explores how you can use the materials
This involves using a combination of Psychology, Neuroscience, Smart Thinking and the
ideas, tools and techniques from Mind Magic. The principles and lessons are useful in
understanding our belief systems, how we think and act. It is in our minds that we
experience emotions, thoughts and actions. These are in turn determined by the silent
questions we ask ourselves.
The SNT kit is used as a reflection of how the mind works. We use the 3 levels above as a
lens to increase our understanding how our minds control our actions, emotions and
thoughts. It is through this that our minds tell us stories that justify our actions.
For more on this, please see
mindsways.com/SNT/
Silent Languages of Belief
Throughout the kit and its instructional videos, we work with the theme of “All is not as
it appears”. Please take a look here at these example, the McGurk effect and Prof.
Richard Wiseman’s “The Incredible Colour Changing Card Effect”, a well-known Fred Astaire
clip and Rory Sutherland's Perspective Is Everything talk. You can see them by going
to
mindsways.com/SNT/#PsychologicalArtistry. These show very clearly the importance of
understanding the fact that:
“We cannot believe what we see, but we see what we believe.”
This is vital in all communications but also is a cornerstone of the SNT kit. The videos
illustrate both the power and the approach of Psychological Artistry. I would love to know
what you think.
What People Say
The feedback from people around the world have been extremely positive, with them saying
things like:
"It really was most enjoyable and enlightening"
"A great eye opener!"
"Thank you, the SNT Kit has certainly proved to be an invaluable tool for my
work"
The SNT kit provides an unorthodox approach to understanding human behaviour, illustrating
and promoting our messages, and this is where the real power lies. As Marty Neumeier says
in ZAG “ Be Different - NO Really Different”. For more of what people say, please see
mindsways.com/WPS/
What is Psychological Artistry?
There are many definitions of psychology, some people will say it's about interpreting
thoughts, influencing people's behaviour or getting a better understanding of
motivation. It is all of these and more, but the one that sums it up for me is “the
science of how we think”.
Next is the artistry part, again, there have been many definitions but I like to think
that artistry is a blend of:
Creating connection, rapport and emotions
Telling stories
Gaining and holding attention
Producing insights
Displaying human nature
Cognition
Show, Not Tell
Multiple Moments of Interest, Interaction and Insights (MMI’s)
Therefore, Psychological Artistry is the blending of these two to create a method for
successful communication. Psychological Artistry is where science and art meet Mind
Magic.
The real power of Mind Magic and Psychological Artistry lies not with just the materials
in the SNT kit, but the effect that the delivery of these have on people, tapping into the
emotions of mystery combined with the personal touch and firing off the silent questions.
In the SNT kit, we give you the materials, however, learning to use them with what you do
is where the real power lies.
By delivering this, you can evoke the making of the extraordinary. By combining the kit
with the energy of your words, your message and your personality, you make yourself stand
out, stimulate fascination and create interest in you. This is when the real magic
happens, in the theater of the minds.
For interesting examples of Psychological Artistry, please go to
mindsways.com/SNT/#PsychologicalArtistry
Get Your SNT Kit Now
The Show Not Tell is for people who are curious, who want to learn attention-grabbing
techniques, who want to improve how they connect and communicate with others and for those
who want to express who they are and stand out from the crowd.
It is about adding a whole new tool set and training you to be able to apply the
techniques and ideas from Psychological Artistry so you can amplify what you do.
For more information, to watch the videos and to get your SNT kit, please see
mindsways.com/SNT
Thanks
George
P.S. We're also providing workshops across the UK using and teaching the techniques in
the SNT kit. For more information on this, please see
mindsways.com/SMS/
P.P.S. We're also offering a separate pack that can be integrated with the SNT kit
called The Fascination Pack. For this, please see
mindsways.com/TFP/
Mindsways,Iverley Road, Halesowen, United Kingdom, B63 3EP
07976 356 082
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