Hy Robyn, Am 18.08.2010 23:28, schrieb Robyn Bergeron: > So - I was doing a bit of poking around on the intarwebs today and > discovered that MS has a new slogan (as of July 22) - "Be what's > next." > > Our slogan chosen yesterday (and now approved by RH Legal) is - "Be More." > > These seem... slightly similar to me (just as far as the "Be" part > goes) - does anyone find this uncomfortably similar? I think that also depends on what we are making of it ;-) The slogan itself compared to the one from MS seem IMHO really a bit "confusing" but if we put it in the right content it will "be more" ... As long as we explain it and put into some kind of textual relations, etc. it will be Ok I think. It can also "be more" like a challenge to other companies.

They are strikingly similar....

but I thought we had a plan B :) was that approved too?

On Thu, Aug 19, 2010 at 9:56 AM, Jared K. Smith <jsmith(a)fedoraproject.org&gt; wrote: > Our "Plan B" slogan was also approved. Our second choice slogan was "Evolve". Actually, I jumped the gun on this one as well :-( In going back through my email this morning to double check, I see that the backup slogan was *not* approved. So please don't announce anything until I get my act together. Sorry for the confusion. -- Jared Smith Fedora Project Leader -- marketing mailing list marketing(a)lists.fedoraproject.org https://admin.fedoraproject.org/mailman/listinfo/marketing

On Thu, Aug 19, 2010 at 05:57:10PM +0100, Luke Slater wrote: > On 19 August 2010 16:45, Jared K. Smith <jsmith(a)fedoraproject.org&gt; wrote: > > > On Thu, Aug 19, 2010 at 9:56 AM, Jared K. Smith > > <jsmith(a)fedoraproject.org&gt; wrote: > > > Our "Plan B" slogan was also approved. Our second choice slogan was > > "Evolve". > > > > Actually, I jumped the gun on this one as well :-( > > > > In going back through my email this morning to double check, I see > > that the backup slogan was *not* approved.  So please don't announce > > anything until I get my act together. > > > > Sorry for the confusion. > > I like evolve better anyway :) Unfortunately, that's the Plan B slogan that was not approved. We should come up with a plan to deal with this -- it's far from catastrophic, just something we need to discuss and then execute.  We have a couple options, it seems to me: (1) Go back to the drawing board.  At the public Marketing meeting[1] there weren't any other slogans in the proposal list that generated enthusiastic response.  So we could try to come up with one or more here, and try again with Legal. (2) Put aside the slogan for F14, and use whatever space we reserve for the release-specific slogan to instead reinforce (for example) the 4 Foundations. We can probably have a separate discussion about the long-term value of a release-specific slogan, and whether we feel it's worthwhile to continue that practice.  For now, let's concentrate on what to do for F14 specifically.  Which of the above options do people feel has the most value right now?